Award-winning products and new projects

RECARO 2019 Interim Report

Company | Products | | | | |

It has been an exceedingly positive year for RECARO thus far in 2019. The brand has proudly received numerous awards, with additional nominations for many more. Customers and juries of experts alike have been impressed both by the brand’s already-established products and the latest premium-quality highlights of RECARO Aircraft Seating, RECARO Automotive Seating and RECARO eGaming. And even more innovations are yet to come this year. Currently, for example, the newest product collection from RECARO Kids is about to be launched. It will be presented for the first time at the Kind + Jugend trade fair in Cologne, Germany, from September 19 to 20, 2019.

RECARO Aircraft Seating has not only captivated the market with the design and premium quality of its airline passenger seat but has also won accolades from the panels of experts for its innovative capacity. For example, the company received the Crystal Cabin Award in recognition of its approach to providing economy-class passengers with all-round sleeping comfort. Three comfort elements were developed as part of this concept for long-haul seats: one that promotes better posture, one that affords greater ability to change one’s sleeping position, and one that reduces pressure points. In May 2019, RECARO Aircraft Seating was also among those that received the Best Managed Companies Award. Each year this award goes to those family-owned companies in Germany with the most exemplary management practices. The BL3710, the company’s newest economy-class seat, was also a recipient of the Red Dot Product Design Award 2019. According to the jury, it exemplifies how an efficiently designed seat can also offer airline passengers excellent comfort.

Red Dot Product Design Award 2019 for RECARO Aircraft Seating:  the BL3710 product design won over the jurors

RECARO Automotive Seating is also delighted to have received numerous honors this year. In the Best Brand polls conducted by Germany’s auto motor und sport magazine, the company received 87.9 percent of readers’ votes in the Seats/Sport Seats category. This put it in 1st place for the 14th time. The automotive seating specialist from Stuttgart also garnered a Theo Award for the brand this year. In this case, RECARO emerged as the top brand in the Accessories category. Resounding feedback was also received from participants in the 2019 edition of Germany’s renowned readers’ poll The Best Brands, conducted by ETM Verlag. Fully 57.9% chose the RECARO C 7000 as the best driver seat. This put it in 1st place for the 7th year in a row. RECARO Automotive also impressed at the renowned German Design Award: The award for excellent product design was received on 8 February 2019 for the modular RECARO Performance Seat Platform (RPSP) in the “Automotive Parts and Accessories” category.

In 2019, the RECARO C 7000 won a ‘Best Brands’ ETM readers’ choice award for the seventh time in a row. This year, the product’s lead over the second-place competitor doubled to 20 percent.

RECARO eGaming, the youngest RECARO subsidiary, has enjoyed some early successes. Following their launch of the RECARO Exo in spring 2019, our colleagues there are delighted to have already received their first nomination for a German Design Award. The winner will be announced in February 2020 in Frankfurt am Main. The prize recognizes groundbreaking projects, products, manufacturers and designers in the German and international world of design.

The RECARO Exo, the gaming seat of RECARO eGaming, has been nominated to receive a 2020 German Design Award. 

Groundbreaking RECARO products are also being refined and perfected in the child safety seat segment. Our license partner RECARO Kids is working on its new collection of RECARO child safety seats and strollers. They will debut in Cologne at Kind + Jugend, the world’s leading trade fair for premium products for babies and toddlers, on September 19 to 22, 2019.

Final push at RECARO Kids: The product photo shoots are already in full swing. The new generation of RECARO child safety seats will be exhibited for the first time at the 2019 Kind + Jugend trade fair.

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